Posts by author:

Dustin Diehl

The Social Rundown

by Dustin Diehl September 17, 2010

It’s that time of week again! Here’s your easily digestable snapshot of this week’s Social Media happenings: New Twitter Twitter has remained relativity unchanged since its inception; updates have typically been minor and often go unnoticed by most. This static characteristic has given rise to a wealth of third party platforms like TweetDeck, Seesmic and HootSuite, offering [...]

Read the full article →

The Social Rundown

by Dustin Diehl August 27, 2010

With Facebook Places making a big splash in the social media world last week, this week seems pretty quiet in comparison. But quiet doesn’t mean dead, as there was certainly some social news worth reporting. Here’s the rundown: The “Old Spice Guy” ad won an Emmy award for Outstanding Commercial over the weekend. What? Social [...]

Read the full article →

The Social Rundown

by Dustin Diehl August 6, 2010

Welcome to another edition of our weekly “Social Rundown,” where you get to sit back and enjoy a brief and insightful snapshot of some of this week’s most interesting social media news. Location-Based Social Networking Foursquare and Gowalla continue to jockey for users, making advancements and tweaks that they hope will attract a wider audience. [...]

Read the full article →

Are Brands Killing Their Ad Agencies?

by Dustin Diehl April 26, 2010

The video below was shared around the office today. It depicts an abandoned ad agency, left barren and employee-less due to the “new media” upsurge that made traditional ad efforts outdated and ineffectual. The Last Advertising Agency On Earth from FITC on Vimeo. While obviously a bit over the top (complete with a hint of [...]

Read the full article →

Social Publishing: Having a Publication State of Mind

by Dustin Diehl April 2, 2010

I attended the first Phoenix Content Strategy Meetup last night and walked away with something. Well, I walked away with several things, including a full stomach of delicious treats, an exciting look into the budding world of Content Strategy, and introductions to some of the most articulate voices on the subject. But the one thing [...]

Read the full article →

Cure Online Schizophrenia by Crafting a Consistent Voice

by Dustin Diehl March 1, 2010

What if you had a friend who, every time you talked with them, sounded different? You call them in the morning and they greet you with a crisp British accent. You text them at lunch and they respond in leetspeak. You meet them for after-work drinks and they ramble on like a Texas auctioneer. How [...]

Read the full article →