Posts tagged as:

iPhone app

The Social Rundown: Social Media Meltdowns, Twitter Analytics, and Foursquare Enhancements

by Shannon Johnson September 24, 2010

Holy Hacking, Batman! Maybe I should rename this post “The Social Media is Down.” After all, both Twitter and Facebook experienced major technical difficulties this week. First, on Tuesday, @judofyr started a worm, which he reportedly created “just to see if it was possible.” The worm flooded Twitter with auto-launching porn and pranks when someone [...]

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Mobile App or Website? Yes.

by Sean Bartlett August 12, 2010

Conference panels are full of folks pontificating about whether the mobile-optimized web or apps will win out in the long run. While this makes for good sound bites, little is accomplished by these debates and in the end it just causes further confusion for marketers. The reality is that it will take years (if ever) [...]

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Mobile Marketing isn’t Strategic Until it’s Cross-Functional

by Sean Bartlett November 9, 2009

Much is made of the explosive growth in mobile messaging, web traffic, and applications, but the savviest of marketers are preparing for the next step in mobile…extending the experience from one-off tactical executions to full-blown integration with business strategy. As good as a branded app looks in a PowerPoint deck, game changing strategic initiatives aren’t [...]

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