Posts tagged as:

online marketing

Joe the SEO?

by admin October 17, 2008

Joe the plumber will be old news in a few weeks but the troubled economy will still be a real issue. This week it was announced that that retail sales dropped 1.2% in September, the biggest drop in 3 years. The same day I read an article in Advertising Age titled, Even Search Not Immune [...]

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Groundswell

by Christy Johnson August 19, 2008

The Sitewire Expert Series is honored to welcome Charlene Li, co-author of national bestseller Groundswell to Tempe on September 18th, 2008.Ever heard of Facebook, MySpace, Twitter, YouTube or Google?  We’re betting you have.  But do you know – really know – how everyday consumers are using the Internet and social media to make buying decisions? [...]

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A PR Nightmare Turned Into Valuable Buzz Marketing

by Tammy Trujillo August 1, 2008

A PR Nightmare Turned Into Valuable Buzz Marketing While shooting a TV commercial for The Price Is Right video game last week, an executive’s worst nightmare happened: accidentally losing $30,000. One of the TV spots to promote the new video game included the actual video case falling down the infamous “Plinko” board into the $10,000 [...]

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3rd Session of Media School Begins…

by Dustin Diehl June 16, 2008

Today was the first day of Sitewire’s 3rd session of Marketing and Media School. The 10-week course helps new Sitewire employees understand the inner workings of the company and the industry as a whole. With a new topic covered every week, attendees will learn about organic search marketing, pay per click marketing, industry research, copywriting, [...]

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