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Man using iMeet

Where collaboration
meets technology

Facilitating meetings that matter

For over 20 years, PGi has given people the tools to meet, collaborate and innovate. For them, it's not just about the technology, it's about making it easy for people to work together from anywhere in the world with easy-to-use tools they can count on.

PGi apps in use
Our team helped PGi achieve an astonishing 116% increase in sales.

Here's how we did it.

The start of a powerful partnership

PGi's in-house marketing team needed a creative partner who could strategically position their multiple product lines and unify their campaign management. Articulating PGi's superior functionality in an ever-more crowded online meeting software sector put a premium on our ability for embedding strategic marketing in design.

"Sitewire has set the bar really high for any other agency. They make themselves easy to do business with, and they make my team look like rock stars."
- Jennifer Zember

A comprehensive, goal-driven solution

We were charged with helping them meet aggressive sales goals and expand their customer base. So our team designed comprehensive lead generation solutions for multiple products within the PGi family including Agenday, iMeet, and GlobalMeet.

Visit the Agenday landing page   ›

Cell phone with Agenday
Laptop with GlobalMeet

Attention to every detail

In order to make sure their strengths shine, we studied their brand, software, and users. We applied our insights to carefully craft campaigns that resonate with the target audience and speak to each product's unique selling points.

With carefully crafted landing pages designed to convert, and expertly orchestrated AdWords campaigns that unified all of their brand family into a single account.

Visit the GlobalMeet microsite   ›

Delivering real results

116% higher online sales for GlobalMeet Audio in the first 30 days

chart 25%
Lower cost per aquisition for both brand campaigns
chart 23%
Reduction in cost-per-click
chart 13%
Higher conversion rates for paid search
A Healthy Partnership
Partnering with Aetna to develop solutions has propelled us to become 1 of 7 agencies approved to work with the Aetna brand.
A solution built to scale
We were among the first advertisers to integrate augmented reality into a campaign.
Complex Meets Agile
Topping the charts as the number one and two social campaigns of 2013.